Utilizing Group Membership effectively

Often I run across users that manually add and delete members from a group based on certain criteria. It could be the state they are in, the "type" of contact with which they are working, or the status based on where a prospect is in the opportunity cycle.

If you find yourself performing the same actions, or repetitive actions on a regular basis, that is a signal to look at your program and find out if what you are doing could be automated.

Groups in ACT! can be populated by something called a dynamic query. Here's the quick directions to get started:

1. In the Group window, create a new group called Opportunities, then on the right-hand side, click the Add/Remove Contacts... button
2. The top half of the window is where you may have been manually adding contacts. What we want is the bottom half, labelled "Dynamic Members"
3. Click the Edit Criteria... button
4. Create the following using the drop down boxes: Type: Opportunity, Field Name: Status, Operator: Equal to (=), Value: Open
5. Click Add to list, and if desired, click the Preview button.

You have just created a dynamic group, and any contact where an opportunity is opened will be automatically added, and a contact where an opportunity is closed or removed will not be incuded in this group. There are many options with both the Opportunities and Contact fields to help you manage groups of contacts more effectively.

p.s. it is totally possible to have both Dynamic and manually added contacts.